Moore Real Estate

Moore Real Estate professionals provide you the seller with the experience you need for a successful sale. Our agents market your home with our personalized leading edge marketing technology to get it sold. Our in house marketing team has web and graphic design expertise online and in print media. Moore Real Estate's unique marketing process will work for you round the clock. Using an analytical approach we are able to see the thousands of website visitors utilizing our online search tools to find the perfect home. It's our marketing along with our experienced, knowledgeable and professional agents that ensure your home sale is stress-free from day one.

Understanding The Selling Process

Step 1 - The Home Valuation

It's important that we price your home properly from the start. New listings receive a lot of attention. If your home is overpriced during the initial marketing campaign, you will lose many qualified buyers to competing properties. Your property will receive the most attention during the first two weeks on the market. Your Moore Real Estate consultant will provide you with a complimentary CMA (comparative market analysis) to assist you in pricing your home. Your CMA will include currently listed and recently sold properties matching similar criteria to your property.

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Step 2 - Listing the Property

Once we've determined the proper price for your home, we need to prepare the listing agreements. Your listing agreement will include the types of advertising to be used when marketing, guidelines for showings and open houses, the commission rate, and other pertinent details to allow us to best market your home to potential buyers.

Step 3 - Preparing for Showings & Open Houses

Your Moore Real Estate Realtor will schedule a time for one of our home stagers to visit your home. Your property will be photographed for print, online and motion video. Moore Real Estate listings are secured with smart card, digital lockboxes that monitor all activity for your listing. In addition, all showings must be scheduled in advance, or at the owners preference.

Step 4 - Let the Marketing Begin!

No Fort Worth broker is better equipped to market your property than Moore Real Estate. Your listing is offered on over 80 online websites, including:, Trulia, Zillow, HGTV, Frontdoor, Home Finder, Move and The Star Telegram (just to name a few).

 In addition to online syndication, our listings are marketed to brokers and agents throughout the city. All marketing campaigns are complete with professional photography, brochures, postcards and online virtual tours.

Step 5 - The Offer

The "written offer" covers such subjects as the purchase price, down payment, terms of conventional financing or financing to be provided by the seller. The written offer will also cover the location and duration of the escrow, title insurance topics, termite, other inspections, seller's disclosure concerning the property and any contingencies upon which the parties' obligation of performance depends.

Step 6 - The Contract

Once the contract is formed, the seller signs the "acceptance" portion of the offer. If the seller makes changes in the terms of the offer, a "counter offer" is prepared. There may be several counter offers between the parties. Once both parties have accepted and signed an acceptable counter offer, an enforceable contract is formed. The title holder creates a set of "escrow instructions" that set forth the terms of the transaction. Once the instructions are signed, the title holder obtains information and creates documents necessary to carry out the terms of the transaction.

Step 7 - Inspection Process

Nearly all purchase contracts for homes sold today include an inspection contingency clause, a provision to allow the buyers to hire a home inspector of their choosing to thoroughly evaluate the home for any major problems. A basic home inspection includes an evaluation of 10 different areas of the home: structure, exterior, roofing system, plumbing system, electrical system, heating system, air conditioning system, interior, insulation and ventilation, and fireplaces. When the home inspection is complete, the inspector will issue a report to the homebuyer detailing what was found. Inspectors will report on problems needing immediate attention, as well as conditions that can lead to more serious defects down the road. What happens next is usually detailed in the inspection contingency clause. Typically, there will be additional negotiation between buyer and seller if problems are found. In most cases, the difference between what a buyer expected going into the transaction and what was actually uncovered by the inspection, defines the scope of what they might ask the seller to repair.

Step 8 - The Closing

The title company prepares the deed for signature by the seller in favor of the buyer and requires the buyer to deposit the balance of the cash consideration. At the "closing", the escrow records the deed in favor of the buyer and tenders the net proceeds of sale to the seller after paying real estate commissions and seller's closing costs, typically including the cost of the buyer's policy of title insurance; one-half the escrow fees; and document preparation and recording fees. The buyer's "closing costs" which are deposited in escrow along with the cash consideration required to complete the purchase, include one-half of the escrow fees; the cost of the lender's policy of title insurance; document preparation and recording fees; and prorations for secured property taxes and homeowner's insurance. Following the closing, the buyer becomes the owner of the property and takes possession.

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